Every new year brings numerous latest and modified things with it. Whether, we talk about fashion or technology all will change or revise on every upcoming year. Now, 2015 is almost at the end, we are stepping toward 2016, multifarious techniques and strategies will change on this year. A new year is a good time to try something new, if you are working in search engine optimization and want to attain some latest trends, which comprises the great demand in the market and also helps in boosting your ranking high in the Google search algorithm, then it is very beneficial for you. Search engine optimization sounds slightly like rocket science. With the proper combo of this device that module, add in time, subtract theory and maybe the equation will produce a solution better than the last.
Like most technology, what was applied last year in online marketing efforts might already be superannuated. Those techniques are dying a slow half-life, whereas the competition are jumping to the highest search. With each new year, you need to appraise your methods without having to dedicate a decent chunk of the marketing department’s amendment. Each year, SEO evolves to become an additional refined discipline. As marketers refine their skill sets, search engine improves their search product, and as brand across industries still see the impact that organic search can have on their growth, search engine optimization has come back from humble beginning to become a recognized strategic field of marketing. Here are the top 5 SEO trends to watch for in 2016.
Imperativeness of Mobile Optimization
Mobile optimization is not a new concept, but it is one of the most important aspects to SEO. If you want to compete with your rivals, having a strong mobile marketing plan is necessary for your business growth or to attain the top rank in Google Search Algorithm. As per the recent survey, approximately 80 percent of adults now have a smart phone and they spend around 1.85 hours a day on a mobile device. With such a lot of folks are using smart-phones and tablets for their internet search, it is imperative that you make a strong strategic SEO plan to compete for their business and enlist your website on the first page on any search engine.
Attain an Effective Social Media Approach
Social media is one of the most simple platforms to share content, therefore business would check in for each social platform under the sun and blast their content all over the world. Social media is currently a promoting channel, as well as customer-service channel. Your social audience expects your brand to have interaction with them on a more personal level.
It is very effective to concentrate on two or three social media platforms and be very active and accommodating. This not only helps you to generate additional leads, sales and revenue, but it also builds a loyalty to share your content. This may include new people to your brand and even present opportunities to earn links.
High Quality Content
Google will detect all the content, whether the content is well-written or it could be poorly written content or an unoriginal text. If you want to see success in 2016, you would like to figure on making top quality content for your website. Google rewards sites that supply consistent top-notch content, and with those rewards comes more traffic, more revenue, and more sales. So it is better to look for quality not for quantity.
Earning Links are more Important than Building them
Through all of the updates and algorithmic rule changes over the year, but one issue remains the same: arriving links are a very important signal of trust and authority. This is not about the modification- not in 2016, or any time before long.
The days on building links on immaterial blogs and chasing large quantities of links to game the search results are over. Earning one link on a high-quality relevant website is efficacious for multiple reasons, including SEO, attracting referral traffic, leads, sales, revenue, etc.
Focus on a Variety of Keywords
SEO has evolved over the years to consider only a singular keyword. Using a keyword as per your clientèle or the your targeted audience is always beneficial, so search well before using any keyword and make an approach to choose the applicable words. Ranking the appropriate keywords can be the deal breaker for top of search placement.
There are multifarious techniques for ranking high in the Search Engine Result Page (SERP’s), however, it only depends on you which strategy you will find the most appropriate for your business growth. So as to make a dominate business online, you need to master the most vital factors. You can focus on the other signal as well, but not until you master the once that are on this list.